What do typical US omega-3 supplement consumers look like, and what influences their buying habits?

How does that differ from the overall supplement consumer?

A brand new report detailing consumer market research completed in June 2021 is now available from GOED.


  • What are the demographics of the typical omega-3 consumer?
  • What do consumers spend monthly, on average, on omega-3 supplements?
  • What are omega-3 consumers’ health concerns, and how do they compare to the typical supplement consumer?
  • How does this change depending on the age of the consumer?
  • What product attributes impact purchase decisions, and what factors drive omega-3 supplement usage?
  • How important are transparency and sustainability?

NOTE FOR GOED MEMBERS: The report is complimentary for Leadership and Plus level GOED members. Please click here to log in and access GOED's market research area.

Base-level members can get the report at a discounted rate of US$399. If your company is a Base-level member, log into your account and refresh this page to purchase at the discounted rate. 

Please contact us for any help accessing the member discount or to request a sample.